This is where our hobbies, dreams, desires, obsessions, and curiosities turn into a series of strangely useful products that you may not know you need.
Hello!
pleasure to find you here.
It is our ultimate
Established in 2023, what started out as individual passions was then formulated into a series of tangible items to share with the world.
Be it a book, a zine, a scent, a kit, a class, a watch, to a shopping trolley of good ideas, our products have one thread in common: to produce items that are both functional, yet still insightful. A bit of an extra touch to brighten our days, from what you can eat to what you can wear, from individual kit to a community club, we are continuously dreaming and evolving.
This creative project was founded in the shared belief that our passions can always leave a mark, however simple, small, or strange they may be.
So, here’s to that. Let’s keep creating some strangely useful things!
children’s book
Have you ever struggle in explaining what you do to little kids? Well, we have, over and over again.
The ABC of What I Can Be: The Creative Industry Edition is a children book, the first of its series, where we highlight professions which require creativity in its day to day tasks. From Animator, Fashion Designer, to Toy Maker, this little book will expand the imagination of our little ones about the many possibilities of future jobs. Capturing every profession with a playful tone, why not read this book aloud and have fun playing with its rhymes!
The Creative Industry Edition
concept zine
Food is in all corners of our lives: in our belly, in our mind, in our memories to the conversations we have every day.
Cook Cook Book Cook is a zine about Food. Written as a time capsule to our memories of 2023, it touches on favorite recipes, food adventures, to a song about Nasi Goreng. With a nod to classic magazines, it even has its own Horoscope page! Read up and let yourself be hungry for more warm experiences and good, good food.
